Strategy in advertising: Matching media and messages to markets and motivations
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Lincolnwood
1996
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upnylib-BKU00123012016-08-08 00:00:00Perpustakaan UPN YogyakartaStrategy in advertising: Matching media and messages to markets and motivationsBOGART, LeoLincolnwood1996TEXTxxi., 374 hlm.;659.1ISBN:0844230146Inggris |
institution |
UPN Veteran Yogyakarta |
collection |
Perpustakaan Yogyakarta |
language |
Inggris |
description |
|
format |
TEXT |
author |
BOGART, Leo |
spellingShingle |
BOGART, Leo Strategy in advertising: Matching media and messages to markets and motivations |
author_facet |
BOGART, Leo |
author_sort |
BOGART, Leo |
title |
Strategy in advertising: Matching media and messages to markets and motivations |
title_short |
Strategy in advertising: Matching media and messages to markets and motivations |
title_full |
Strategy in advertising: Matching media and messages to markets and motivations |
title_fullStr |
Strategy in advertising: Matching media and messages to markets and motivations |
title_full_unstemmed |
Strategy in advertising: Matching media and messages to markets and motivations |
title_sort |
strategy in advertising: matching media and messages to markets and motivations |
physical |
xxi., 374 hlm.; |
publisher |
Lincolnwood |
publishDate |
1996 |
callnumber-raw |
659.1 |
callnumber-search |
659.1 |
isbn |
ISBN:0844230146 |
_version_ |
1742305240439324672 |