APA (7th ed.) Citation

CUMMINGS, T. G. (2004). Sales promotion: Menciptakan, mengimplementasikan, dan mengintegrasikan program promosi penjualan. PPM.

Chicago Style (17th ed.) Citation

CUMMINGS, Thomas G. Sales Promotion: Menciptakan, Mengimplementasikan, Dan Mengintegrasikan Program Promosi Penjualan. PPM, 2004.

MLA (8th ed.) Citation

CUMMINGS, Thomas G. Sales Promotion: Menciptakan, Mengimplementasikan, Dan Mengintegrasikan Program Promosi Penjualan. PPM, 2004.

Warning: These citations may not always be 100% accurate.