APA (7th ed.) Citation

ALTSTIEL, T. (2006). Advertising strategy: Creative tactics from the outside/in. Sage Publications.

Chicago Style (17th ed.) Citation

ALTSTIEL, Tom. Advertising Strategy: Creative Tactics from the Outside/in. Sage Publications, 2006.

MLA (8th ed.) Citation

ALTSTIEL, Tom. Advertising Strategy: Creative Tactics from the Outside/in. Sage Publications, 2006.

Warning: These citations may not always be 100% accurate.