APA (7th ed.) Citation

Luthans, F. (1972). Consumer Behaviour / Fred Luthans. Penguin Book Ltd.

Chicago Style (17th ed.) Citation

Luthans, Fred. Consumer Behaviour / Fred Luthans. Penguin Book Ltd, 1972.

MLA (8th ed.) Citation

Luthans, Fred. Consumer Behaviour / Fred Luthans. Penguin Book Ltd, 1972.

Warning: These citations may not always be 100% accurate.