George Gallup

Gallup in 1961 George Horace Gallup (November 18, 1901 – July 26, 1984) was an American pioneer of survey sampling techniques and inventor of the Gallup poll, a statistically-based survey sampled measure of public opinion. Provided by Wikipedia
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    Adventure in immortality
    by Gallup, George, Proctor, William
    Published 1982
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