Dwyer, F. R. Business Marketing: Connecting Strategy, Relationships, and Learning. McGraw Hill.
Chicago Style (17th ed.) CitationDwyer, F. Robert. Business Marketing: Connecting Strategy, Relationships, and Learning. McGraw Hill.
MLA (8th ed.) CitationDwyer, F. Robert. Business Marketing: Connecting Strategy, Relationships, and Learning. McGraw Hill.
Warning: These citations may not always be 100% accurate.