APA (7th ed.) Citation

Best, R. J. Market-Based Management: Strategies for Growing Customer Value and Profitability, 5e. Pearson Education,Inc.

Chicago Style (17th ed.) Citation

Best, Roger J. Market-Based Management: Strategies for Growing Customer Value and Profitability, 5e. Pearson Education,Inc.

MLA (8th ed.) Citation

Best, Roger J. Market-Based Management: Strategies for Growing Customer Value and Profitability, 5e. Pearson Education,Inc.

Warning: These citations may not always be 100% accurate.