The New Marketing Conversation: creating and strengthening relationships between buyers and sellers

The New Marketing Conversation: creating and strengthening relationships between buyers and sellers

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Main Author: Donna Baier Stein
Format: TEXT
Published: Thomson
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Among the many lessons unraveled after the dot.com bust is the importance to speak with one voice in all communications. That integration means convergence. Written for practitioners from the executive level to the operational level, Creating Marketing Con
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id amikomlib-2697
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spelling amikomlib-26972016-08-08 00:00:00Resource Centre UNIVERSITAS AMIKOM YOGYAKARTAThe New Marketing Conversation: creating and strengthening relationships between buyers and sellersDonna Baier SteinAmong the many lessons unraveled after the dot.com bust is the importance to speak with one voice in all communications. That integration means convergence. Written for practitioners from the executive level to the operational level, Creating Marketing ConThomsonTEXT
institution Universitas Amikom Yogyakarta
collection Perpustakaan Yogyakarta
topic Among the many lessons unraveled after the dot.com bust is the importance to speak with one voice in all communications. That integration means convergence. Written for practitioners from the executive level to the operational level, Creating Marketing Con
spellingShingle Among the many lessons unraveled after the dot.com bust is the importance to speak with one voice in all communications. That integration means convergence. Written for practitioners from the executive level to the operational level, Creating Marketing Con
Donna Baier Stein
The New Marketing Conversation: creating and strengthening relationships between buyers and sellers
description
format TEXT
author Donna Baier Stein
author_facet Donna Baier Stein
author_sort Donna Baier Stein
title The New Marketing Conversation: creating and strengthening relationships between buyers and sellers
title_short The New Marketing Conversation: creating and strengthening relationships between buyers and sellers
title_full The New Marketing Conversation: creating and strengthening relationships between buyers and sellers
title_fullStr The New Marketing Conversation: creating and strengthening relationships between buyers and sellers
title_full_unstemmed The New Marketing Conversation: creating and strengthening relationships between buyers and sellers
title_sort new marketing conversation: creating and strengthening relationships between buyers and sellers
publisher Thomson
publishDate
_version_ 1742475641195855872

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