Strategic Brand Management: building, Measuring, and Managing Brand Equity, 3e

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Λεπτομέρειες βιβλιογραφικής εγγραφής
Κύριος συγγραφέας:	Kevin Lane Keller
Μορφή:	TEXT
Έκδοση:	Pearson Education,Inc. 2008
Ετικέτες:	Προσθήκη ετικέτας Δεν υπάρχουν, Καταχωρήστε ετικέτα πρώτοι!

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Strategic Brand Management: building, Measuring, and Managing Brand Equity, 3e
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