Advertising, Promotion, And Supplemental Aspects Of Integrad Marketing Communications

Advertising, Promotion, And Supplemental Aspects Of Integrad Marketing Communications

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Dettagli Bibliografici
Autore principale:	SHIMP, Terence A.
Natura:	Umum
Lingua:	Asing
Pubblicazione:	The Dryden Press 1997
Soggetti:	MARKETING COMMUNICATION
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