Cases In Marketing Management And Strategy An Asia-Pacific Perspective John A. Queleh, Siew Meng Leong, Swee Hoon Ang

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• Principles of marketingan Asian case bookSwee Hoon Ang [et al.]
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• Cases in marketing managemen and strategy: An Asia-Pacific Perspective
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• Marketing in the New Asia; Edited by Siew Meng Leong et al.
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