Data mining techniques in CRM inside customer segmentation

Documenti analoghi

• Data Mining Techniques in CRM : Inside Customer Segmentation
  Pubblicazione: (2009)
• Building Data Mining Applications for CRM
  di: Berson, Alex
  Pubblicazione: (2000)
• Data mining techniques for marketing, sales, and customer relationship management
  di: Berry, Michael J.A.
  Pubblicazione: (2004)
• Mining the webtransforming customer data into customer value
  di: Linoff, Gordon S.
  Pubblicazione: (2001)
• Visual data mining techniques and tools for data visualization and mining
  di: Soukup, Tom
  Pubblicazione: (2002)