Advertising and promotion - an integrated marketing communications perspective - George E. Belch, Michael A. Belch

Advertising and promotion - an integrated marketing communications perspective - George E. Belch, Michael A. Belch

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書誌詳細
第一著者:	BELCH, George E.
フォーマット:	TEXT
言語:	Inggris
出版事項:	McGraw Hill 2001
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