Dwayne D. Gremler

Dwayne D. Gremler is a social scientist, academic, and author. He is a professor of Marketing, and a distinguished teaching and research professor in the Schmidthorst College of Business at Bowling Green State University (BGSU).

Gremler's research interests span the fields of marketing with emphasis on service marketing and management. As per Scopus, his work has been cited 11,660 times. Provided by Wikipedia
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    Services marketing: integrating customer focus across the film
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